Everything You Need To Know About The New Instagram Notes Feature
Are you looking for a fresh, creative way to interact with your followers and promote your business on Instagram? Check out the new Notes feature! This exciting, interactive tool allows you to share updates in the form of short text posts with certain people who can then respond through messaging. You have the ability to share up to one note at any given time.
How To Use Instagram Notes
Creating a note is easy and straightforward — just tap ‘Send or Messenger’ in the top right corner of Feed, select your profile picture at the top of Chats list, and enter a note containing up to 60 characters. Choose whether you want to share it with Followers you follow back or Close Friends. Hit Share in the top right corner and you’re good to go.
You and others will be able to view your note at the top of the Chats list for up to 24 hours. After that, it’ll no longer be visible on Instagram. When someone replies to your note, their response will initiate a chat between you and them only, so there's no need to worry about anyone else being able to see what was said — great for those private conversations with customers or followers! If you want to leave a new note, all you have to do is tap ‘Send or Messenger’ in the top right corner of Feed again and follow the steps again.
How Can Business Owners Use Notes?
The Notes feature is a great way to share exclusive content with your followers — use it to announce new products or services, upcoming events, and special offers. Give your customers and followers an exclusive first look at what’s going on in the world of your business without having to post publicly. This will make them feel valued and appreciated as they get access to information before anyone else does!
You can also use the Notes feature for customer support. If you have any questions or issues that require more detailed answers than comments allow for, you can ask those via notes and provide personalised feedback directly from yourself or someone from your team. You could even include helpful links such as FAQ pages where customers can find more info about their issue.
Interacting with your followers on a more personal level can also be done through Notes. Use it to ask lifestyle or fun questions like discussing popular shows and pop culture that’s relevant to your audience. This helps humanise the personality behind the brand, as customers don’t always want to feel like they’re being sold something all the time — they also appreciate feeling like a friend when interacting with brands.
The new Instagram Notes feature provides business owners an intimate way to engage directly with their customers, enhance their marketing strategy, and help build stronger relationships with customers — which can be extremely beneficial for any business owner looking to increase customer loyalty and engagement within their community.
If you’re looking for support enhancing your marketing strategy and navigating new tools like Instagram Notes for your business, let our team at Daly Media help you! We offer social media management, content creation, branding, and website design, all tailored to connect you with your audience. If you’re ready to level-up your business, start a conversation with us today!